Wednesday, 5 June 2013

Columbia 'Omni-freeze ZERO' t-shirt review.

Hi guys,

I recently acquired a cracking t-shirt from Columbia which is superbly well's called the 'omni-freeze ZERO'.

It basically reacts to the sweat you produce whilst wearing the t-shirt. Once you start to perspire the t-shirt absorbs the moisture and that in turn soaks into the little Omni-Freeze blue rings that line the inner of the t-shirt. It then starts to lower the temperature of the material, so you feel cooler.

Believe works! I started to sweat and as soon as I felt a gust of wind on the sweaty area it instantly felt cold. The way I would describe the sensation is that of the cooling gel you rub in muscles to relieve aches and pains. It is definitely an innovative design and I can image many hours going into the R&D process, but it has been worth it.

I am truly smitten with this shirt. I do a lot of mountain biking and sweating is almost an instant occurrence, so when this t-shirt activates, it's like someone has poured cold water on to me!

You really will have to try it for yourselves. For me this is one of those items that will play a vital roll in my sporting activities, and the uses for this technology stretch far and wide. Columbia have tapped into a niche in the market, as every sporting person and athlete needs to be cooled down whilst performing.

So, with the style and practicality incorporated into this t-shirt, I would say this is a must have buy for anybody who pushes themselves physically, especially now the sun is out and people want to get fit. It looks the part but plays the part! You can't ask for anything more! Job done!

Visit a local 'blacks' store to purchase the T-shirt or visit
For more info on the technology and items available please visit


  • Omni-Freeze™
  • Omni-Wick™
  • Omni-Shade™ UPF 50 sun protection
  • Exterior adjustable waistband
  • 4-way comfort stretch
  • Antimicrobial
  • Active Fit
  • Imported
    91% polyester/9% elastane Freezer jersey, 100% polyester Freezer pointelle mesh

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